Direct Connection.
Consistent Communication.
Measurable Growth.
At Foundry Digital Marketing, we help you leverage the power of email to build stronger customer relationships, increase engagement, and drive consistent sales — all while saving you time through smart automation.
From newsletters and promotional blasts to corporate communications and automated marketing funnels, we design email strategies that deliver real results, not just open rates.
Email Marketing Still Works
Even with all the noise on social media and digital ads, email remains one of the highest-ROI marketing channels available.
It’s direct. It’s personal. It’s measurable.
At Foundry, our email marketing services include:
- Stay top-of-mind with regular, valuable communication
- Drive action through strategic promotions and campaigns
- Build loyalty and retention with targeted messaging
- Automate customer journeys for consistent lead nurturing
- Align sales and marketing through corporate and internal communications
- List + database management to align your contacts with effective messaging
Email isn’t just about sending more messages — it’s about sending the right messages, to the right people, at the right time.
Our Email Marketing Process
Discovery + Strategy Development
We start by understanding your audience, goals, brand voice, and key messaging priorities. We define the types of email communications you need — from regular newsletters to sales funnels to internal updates — and build a strategy that supports your overall marketing plan.
List Management + Segmentation
We clean, organize, and segment your email list to ensure your messages reach the right audiences. Better targeting means higher engagement and better results with less "list fatigue."
Content Creation + Design
Depending on your need, you can receive clear, concise reports along with actionable insights and recommendations — so you can adjust strategy as needed and maximize ROI. We offer these monthly and quartely as well as via email or executive strategy calls.
Automation Setup + Funnel Building
We build automated workflows that nurture leads, onboard customers, and re-engage inactive audiences — saving you time and creating consistent, predictable marketing results.
Reporting + Optimization
Each month, you’ll receive reports tracking opens, clicks, conversions, and engagement trends. We use the data to continuously refine and improve your email strategy for maximum impact.
Inbox Impact
We don’t just hand you charts — we help you understand the story your numbers are telling and what to do next.
At Foundry, data isn’t just information — it’s a growth engine.
- Strategy-first approach focused on business growth
- Email auditing to evaluate the effectiveness of your current campaigns
- Custom-designed emails, not cookie-cutter templates
- List analysis, management, and segmentation
- Full marketing funnel planning and execution
- Automation that saves you time and scales your efforts
- Clear reporting with actionable recommendations
Ready to Unlock the Power of Email Marketing?
Schedule a free strategy call today to see how Foundry Digital Marketing can help you drive better engagement, stronger retention, and more conversions with smart email marketing and automation.
Email Marketing FAQs
We’ve rounded up the most frequently asked questions about Email Marketing at Foundry Digital Marketing.
What kinds of emails do you create?
We specialize in newsletters, promotional campaigns, corporate communications, product announcements, onboarding sequences, re-engagement emails, and full marketing funnels.
Do you write and design the emails?
Yes!
We handle copywriting, graphic design, layout, and formatting to ensure your emails are professional, on-brand, and built for engagement. We also handle your list management if needed.
What email marketing platforms do you work with?
Our preferred email sending platform is ActiveCampaign. We can set up your account and migrate from other platforms. We work with a variety of other platforms depending on your needs including Shopify, Klaviyo, HubSpot, and Salesforce. Additional fees and costs may be associated with alternative email providers.
Can you help set up automated email sequences?
Absolutely.
We build automations for lead nurturing, onboarding, customer reactivation, event follow-ups, and more — making your email marketing work around the clock without manual effort.
How often should I be sending emails?
It depends on your audience and goals.
Most businesses benefit from weekly or biweekly newsletters, plus targeted promotional or nurturing sequences layered in based on audience behavior and lifecycle stage.
Will you help grow my email list?
Yes!
We offer strategies and tools for building and nurturing your email list, including website opt-ins, lead magnets, landing pages, and segmentation strategies.
How do you track email performance?
We track key metrics like open rates, click-through rates, conversions, bounce rates, and unsubscribe rates — and we provide monthly reports with insights and optimization recommendations.
Can you track offline conversions or sales too?
We track key metrics like open rates, click-through rates, conversions, bounce rates, and unsubscribe rates — and we provide monthly reports with insights and optimization recommendations.
Is email marketing still effective with all the new marketing channels?
Definitely.
Email remains one of the highest ROI channels, delivering an average return of $36 for every $1 spent.
The key is smart segmentation, valuable content, and strong automation — all of which we build into your campaigns.
Can you create corporate/internal communications emails too?
Yes!
We can design and write internal newsletters, HR communications, executive updates, and announcements to help your company stay aligned and informed.
How long does it take to set up a full email marketing program?
It typically takes 4–8 weeks to build a complete system, including strategy, list setup, content creation, automation sequences, and testing — depending on the complexity of your needs. Additionally, as you marketing strategy grows and evolves, we can establish new automations to enhance campaigns, initiatives, and customer engagement.
Ready to Unlock the Power of Email Marketing?
Schedule a free strategy call today to see how Foundry Digital Marketing can help you drive better engagement, stronger retention, and more conversions with smart email marketing and automation.